China Life (Overseas) rolls out a new branding campaign “Anchor in Hong Kong, Macau and Singapore, gear towards the world” for building an internationalized corporate image
China Life Insurance (Overseas) Company Limited (“China Life (Overseas)”) has established a strong foothold in Hong Kong, Macau and Singapore, providing comprehensive insurance products and services to residents in the three cities and striving to develop our market globally. In order to show our development in South East Asian markets to the residents in the three cities and cross-border customers, and to build an internationalized corporate image, China Life (Overseas) has rolled out a new branding campaign "Anchor in Hong Kong, Macau and Singapore, gear towards the world" in the 2nd quarter of 2016, conveying our determination of being a premier and international financial insurance incorporation.
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China Life (Overseas) rolls out a new branding campaign “Anchor in Hong Kong, Macau and Singapore, gear towards the world”.
China Life (Overseas) launched the tram advertising to promote the new branding campaign of “Anchor in Hong Kong, Macau and Singapore, gear towards the world”.